Home

Home

Call for papers – Monothematic issue 2027
Cybersecurity, resilience and digital trust

This monothematic issue establishes a foundation for interdisciplinary research in the domain of cybersecurity, digital trust, and the economic implications of cyber threats. The accelerated digitalization of businesses, public administration, and society as a whole is an unparalleled escalation in cyber risks, which exert a direct influence on the economy, security, business continuity, and public administration. The objective of this edition is to compile original research and innovative approaches that will facilitate a more profound comprehension of contemporary challenges and enhance the resilience of the digital ecosystem.
Important dates: submission open date – June 1, 2026; manuscript submission deadline – October 31, 2026. Upon the submission, please inform the editorial office that the manuscript is intended for the monothematic issue (journal@tul.cz). The issue will be published in September 2027.
More information here: Call for papers here.

Monothematic issue 2026
Sustainable cities

This monothematic issue seeks to create a platform for interdisciplinary research on sustainable cities. Urban areas have become central to the global economy, yet they also face significant social and environmental challenges. Without addressing these issues, cities risk becoming overcrowded, polluted, and increasingly detrimental to the quality of life for their inhabitants. We invite submissions of original papers from diverse academic disciplines, presenting innovative research that can contribute to overcoming the key sustainability challenges facing urban areas worldwide.
Important dates: submissions closed, expected publication September 2026. More information in Call for papers here.

Monothematic issue 2025 (published September 5, 2025)
Transitioning to the green circular economy: The age of VUCA

In a world defined by environmental degradation, economic volatility, and technological disruption, the circular economy (CE) has moved from a theoretical concept to a practical imperative. This monothematic issue brings together diverse global perspectives and empirical research that demonstrate how CE serves as a strategic response to today’s volatile, uncertain, complex, and ambiguous (VUCA) conditions. The research featured here confirms that circularity is no longer an optional pursuit.
More information in Editorial, full issue.

Monothematic issue 2024 (published September 6, 2024)
Emerging digital technologies and their influence on elimination of supply chain vulnerability

This issue of E&M Economics and Management aims to expand the understanding of how digital technologies can be leveraged to mitigate supply chain vulnerabilities. The focus is on exploring the role of these technologies in making supply chains more lean, agile, resilient, and environmentally sustainable. The collected articles offer a comprehensive look into various aspects of this dynamic field. More information in Editorial here.

Aims & Scope

Among the key topics covered are Economics, Business Administration, Finance, Management, Information Management, and Marketing & Trade. More information here.

The journal E&M Economics and Management (E&M) publishes high quality original research articles and scientific studies based on theoretical and empirical analyses. E&M encourages new intriguing ideas and new perspectives on existing state of knowledge.
Among the key topics covered are Economics, Business Administration, Finance, Management, Information Management, and Marketing & Trade. More information here.

Warning

Editorial office of the journal E&M Economics and Management warns that there have recently emerged false offers promising mediation of publishing in our journal for a certain fee. Editorial office declares that we do not keep such cooperation. Every single review process is standartized and transparent. If you are interested in publishing with E&M, contact our editorial office directly. The journal does not have any intermediaries abroad.

Choice of articles of current issue

Adapting the FCB model: Strategic insights for effective marketing communication in Czechia

Katerina Matusinska, Michal Stoklasa

The aim of this paper is to determine the optimal advertising strategies for different grids of newly introduced transformed nine-quadrants concept of Foote, Cone and Belding (FCB) model. The author’s findings from prior studies on the FCB model, within the context of current conditions in Czechia, suggest that adapting the traditional FCB model is essential. Primary data for this study was gathered through an online questionnaire conducted by the Ipsos research agency, with responses from 1,05…

DOI (& full text): doi.org/10.15240/tul/001/2026-1-011 more

Exploring the relationship between workplace bullying and workplace anxiety: Evidence from the higher education sector of Oman

Samma Faiz Rasool, Muttahir Hussain, Hamid Raza, Albert John, Vaclav Zubr

This study explores the complex relationship between workplace bullying, workplace anxiety, sustainable work performance, and innovative work behavior within the higher education sector of the Sultanate of Oman. Moreover, we also investigate the mediating effect of workplace anxiety between the relationship of workplace bullying and sustainable work performance. Using the research questionnaire from the 320 samples, data were collected from the universities located in the Sultanate of Oman. The…

DOI (& full text): doi.org/10.15240/tul/001/2026-1-008 more

How important are behavioral analytics tools in the age of modern digital marketing?

Marian Olinski, Kacper Siecinski, Kuanchin Chen

This study evaluates how behavioral analytics tools contribute to short-term business objectives in digital marketing. We analyze 73 case studies from 12 brands collected on October 3, 2023, using content analysis to extract tools, outcomes, and problems addressed. Expert weighting from three senior scholars is applied to value outcome categories, with moderate agreement reported by Kendall’s W = 0.47. We then compute aggregate tool evaluations, build a co-occurrence matrix, and estimate linear…

DOI (& full text): doi.org/10.15240/tul/001/2026-1-012 more

Strategic alignment matters: A configurational approach to digital transformation models for enhancing manufacturing productivity

Jiancun Zheng, Lu Shi

This study explores how the alignment of digital transformation models (DTM) with internal and external environmental factors drives productivity improvement in manufacturing enterprises. Using the fuzzy-set qualitative comparative analysis (fsQCA) methodology, the analysis reveals that no single factor is necessary for successful digital transformation. Instead, the alignment of DTM with environmental factors determines its effectiveness. The study identifies three independent DTM: (1)…

DOI (& full text): doi.org/10.15240/tul/001/2026-1-004 more

Crises precautions: Analysing changes in consumer behaviour – A Romanian food retailer’s perspective

Liana Stanca, Veronica Campian, Vasile Dinu, Dan-Cristian Dabija

The food retail industry has experienced significant transformations during recent crises, including the pandemic, energy crisis, and armed conflicts. These events generated substantial socio-economic challenges for both companies and consumers, directly influencing purchasing behaviour and relational dynamics with brands and products. For instance, mobility restrictions during the pandemic forced consumers to reconsider how they purchased food and non-food items. Concurrently, armed conflicts…